What is Average order value (AOV)?

Average order value (AOV) is the total revenue divided by the number of orders over a period — the typical amount a customer spends per visit. Raising AOV is one of the cheapest ways to grow revenue without more footfall.

Bhookly lifts AOV with upsells and modifiers at the POS and on your app, and shows AOV trends in reports so you can see what's working.